Elina Svitolina and Nova Post started a partnership. How it will affect Ukrainian tennis

Elina Svitolina, the Ukrainian tennis player, the third racket in the WTA* ranking, and Nova Post are launching a partnership that will include cooperation with Elina herself, the Svitolina Foundation, and the national women's tennis team in the World Team Championships. 

"Thanks to the partnership with Nova Post, Ukrainian athletes can continue to represent our country on the international stage despite the war and prove to the world community that we are unbreakable. Together, we create conditions, inspire and support young tennis players so that even in their war-torn childhoods, little Ukrainians can live with their sports dreams," says Elina Svitolina.

The agreement includes systematic cooperation between Nova Post and Elina Svitolina and the Foundation, support for young tennis players, as well as the title partnership of the Ukrainian women's national team in the Billie Jean King Cup, and sponsorship of all the team's home matches.

The first home match for the world group with the support of Nova Post will take place on April 12-13 in Jacksonville (Florida, USA). 

"Nova Post, Elina Svitolina, and her Foundation share common values. We love Ukraine, play for Ukraine, and sincerely care about its future. And our future is victory and happy children, including a victory in international sports and economic diplomacy," comments Vyacheslav Klimov, co-owner of Nova Post. "This is a very logical partnership for us because Nova Post is the future delivery company.

Nova Post is also a partner of a series of tournaments for children under 14 and will support the launch of tournaments with a grant component for young tennis players under 12. Last year, the Svitolina & Stakhovsky Tennis Tour by Nova Post tournaments were held in different cities of Ukraine, with the final taking place in Kyiv. Eight winners received grants for tennis career development for a total amount of about UAH 1 million.  

* according to the WTA rankings in 2019

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